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WritingGuides for small businesses working out what they actually need — including the times the answer is "less than you think" or "not from us".
The most common question we get
What a Facebook page genuinely does better, the three things it cannot do at all, and how to decide if you can only have one.
Read 2 September 2026Local SEO, honestly
We searched our own county and found no map pack at all. Why that happens, why your service area is not a ranking dial, and what to do instead.
Read 2 September 2026The new front door
How ChatGPT, Claude and Perplexity actually reach a site, the robots.txt mistake that hides you from them, and why your analytics cannot see them.
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