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Construction & tradesBuilders, remodellers, concrete, roofing, excavation, HVAC, electrical, plumbing. Four finished designs you can open and use — filter them to your trade — deliberately different from each other, because the right one depends on whether you are selling craft, capability, or calm.
Ridgeline, Brandt & Co, Halden and Hollis are invented companies. The photographs are illustrations, the numbers are not real numbers, and nothing in them is a price we are quoting. Your site would be drawn on your own work — see the real ones.
Almost none of it is decoration. Four jobs, in the order they matter:
Photographs of finished jobs do more selling than every word on the site put together. This is the one thing no template can supply and no competitor can copy.
Licence and insurance, how long you have been at it, the towns you cover, a face and a name. Handing a stranger a deposit is the actual decision being made.
The number tappable and above the fold. Most people who are going to call do it within about thirty seconds, from a phone, without reading anything.
It gets opened on a phone, one-handed, in bad light, on a signal that comes and goes. If it does not work there it does not work.
Open each one full size and imagine your own photographs in it. Then tell us which is closest — "that one, but warmer" is a genuinely useful brief and it is most of what we need.
A design is listed under every trade it genuinely suits, so most appear more than once. Nothing is hidden — clearing the filter brings them all back.
Heavy, photographic, dark. For a builder whose work is the argument.
Home builderGeneral contractorCarpentry
Full-bleed photography, a big serif headline, and very little else competing with it. The kind of site that suits custom homes, timber framing, restoration — anywhere the craft is visible and the client is choosing you for taste as much as price.
Structured and technical. For capability, scale and specifications.
Excavation & site workConcreteGeneral contractor
Organised, spec-forward, closer to a capability statement than a brochure. Suits commercial work, site work and excavation, metal buildings, mechanical trades — anywhere the buyer is comparing scope and wants to know what equipment you own.
Light, calm, generous. For remodels and homeowners.
RemodelingDecks & porchesGeneral contractor
Warm and unhurried, written for somebody spending their own money on their own house. Suits remodelling, additions, decks and porches, kitchens and baths — work where the customer is nervous and reassurance sells better than muscle.
Built around the phone ringing. For the trades people call in a hurry.
PlumbingHVACElectricalRoofing
A service trade's site is a dispatch board, not a brochure. The number never leaves the screen, the prices are published — almost nobody in these trades does that, and it is exactly the question stopping the call — and the page says what happens after you dial.
Not quite, and it is worth saying why rather than pretending otherwise. These are demonstrations, and if we handed the same layout to two builders in the same county they would end up looking like each other — which helps neither of them, and one of them would find out at the worst moment.
What actually happens: you point at the closest one, we build yours on your photographs and your services, and it comes out related to what you picked but not the same site. That is the part you are paying for.
Prices are published on the pricing guide. You get a mockup of your own business before you commit to anything.
Send us a few photographs of finished work and the towns you cover. You will get a mockup built on your business, free, before you pay anything.
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